Post Malone is an American rapper, singer, songwriter, guitarist, and record producer known for blending hip-hop, rock, and pop into his music.
He gained widespread recognition in 2015 with his debut single “White Iverson,” a top 20 hit on the Billboard Hot 100. His debut studio album, Stoney (2016), was certified multi-platinum and featured the massive hit “Congratulations.”
Malone’s second album, Beerbongs & Bentleys (2018), debuted at No. 1 on the Billboard 200 and set streaming records, with hit singles like “Rockstar” and “Psycho” reaching No. 1 on the Billboard Hot 100.
His third album, Hollywood’s Bleeding (2019), also debuted at No. 1, with the single “Circles” topping the charts. His successful career has helped him accumulate a net worth of $50 million.
Post Malone has received widespread recognition throughout his career, winning numerous awards, including multiple Billboard Music Awards and American Music Awards.
His success in crossing musical genres, from hip-hop to rock and pop, showcases his versatility and creativity.
His ability to stay relevant and consistently top the charts reflects his unique talent and the significant influence he has on modern music. This genre-blending approach has not only earned him critical acclaim but has also solidified his place as a major figure in the music industry.
Post Malone’s concert revenue is substantial, with each performance grossing around $500,000.
In addition to his successful tours, he launched his own music festival, Posty Fest, in 2018, which quickly sold out even before the lineup was revealed.
Beyond his music, Post has built strong sponsorships with brands like HyperX, True Religion, and Bud Light. His partnership with Bud Light has been especially prominent, as he has performed at their Dive Bar concerts and collaborated on a limited-time fashion collection released in August 2019, further showcasing his influence beyond the music industry.
Between June 2019 and June 2020, Post Malone earned a remarkable $60 million from his various ventures, placing him among the highest-paid rappers globally.
A significant portion of his earnings came from touring, with his 2019-2020 tour grossing an impressive $1.3 million per city.
In addition to his touring success, Post has secured lucrative endorsement deals, including one with Bud Light Seltzer, which featured a memorable Super Bowl ad.
In June 2020, Post Malone launched his own line of rosé, Maison No. 9, which achieved remarkable success by selling 50,000 units within the first 48 hours of its release.
Unlike many other celebrities involved in the liquor business, Post has been deeply hands-on with this project from the start, playing an active role in its development.
His involvement and commitment to the quality and branding of Maison No. 9 further demonstrate his entrepreneurial spirit and ability to expand his influence beyond music.
In August 2020, Post Malone expanded his ventures by investing in Envy Gaming, becoming a co-owner of the esports organization, which demonstrates his growing involvement in the gaming industry.
Additionally, in April 2023, Post further showcased his creativity by designing the exterior of a Raising Cane’s restaurant in Midvale, Utah, reflecting his unique style and passion for design. These ventures highlight his diverse interests and ability to influence industries beyond music, from gaming to food service.