Ana Ivanovic, as a renowned tennis player and public figure, is a fitting ambassador for SHISEIDO’s innovative WetForce suncare system.
WetForce technology enhances the product’s protective capabilities when it comes into contact with water or sweat, making it ideal for active individuals like Ana.
This collaboration will likely highlight the effectiveness and advanced nature of SHISEIDO’s suncare products.
The partnership between Ana Ivanovic and SHISEIDO indeed symbolizes a deep commitment to excellence and innovation.
As a leading figure in women’s tennis, Ana’s dedication to peak performance and overcoming challenges aligns perfectly with SHISEIDO’s pioneering spirit, evidenced by their launch of UVA protection in 1986.
This collaboration not only highlights the shared values of expertise and craftsmanship but also brings to life the mutual pursuit of innovation and high performance in their respective fields.
Ana Ivanovic is known for overcoming the odds on her road to success and for her refreshingly relatable personality,” says Yoshiaki Okabe, General Manager and International Brand Director for SHISEIDO’s Global Business Division.
“With WetForce, SHISEIDO has also overcome substantial odds and has created a new kind of relationship between sunscreen and water.
As a company, SHISEIDO exists to help women achieve and protect their own beauty.
The partnership between Ana and SHISEIDO symbolizes a mutual dedication to skill, tenacity, innovation, education and reaching for higher levels of performance at every opportunity.”
Ana Ivanovic shares her thoughts on becoming the beauty ambassador for SHISEIDO WetForce Sun Protection, stating,
“I have always loved the SHISEIDO brand and I am truly honored to become an ambassador and join such a well-respected, technologically pioneering global brand.
I hope I can inspire other women toward greater confidence and raise awareness about sun protection and SHISEIDO’s unique innovations.”
More About SHISEIDO
Well, SHISEIDO, founded in 1872 as Japan’s first Western-style pharmacy, has evolved into a premier global cosmetics company.
Renowned for merging advanced technology with exceptional aesthetics, SHISEIDO embodies the highest standards of quality worldwide.
Their extensive product range includes high-performance skincare, brightening lines, body care, sun care, and a dedicated skincare line for men.
This diverse selection underscores SHISEIDO’s commitment to innovation and excellence in beauty and skincare.